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DIGITAL MARKETING TOOLS OF THE TRADE 

We have put together a list of our favourite fundraising and digital marketing tools of the trade. These are the programs, books, and downloads we use and highly recommend for your best digital marketing materials.
 

  Books

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HubSpot

We use Canva Pro for quick and easy social posts, print materials and graphics.

 

We have a yearly subscription to Artlist for all the Royalty free music on our videos. 
 

We use Filmora for all of our video editing. They have great tutorials on YouTube if you want to learn cool tips for editing.
 

We highly recommend HubSpot for all your email and social media!
 

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Our favourite donor data management software (and much more) is @Ease
 

Vyond

The program we use for animating videos
 

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Our program of choice for keyword searches
 

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The best program for YouTube keyword and optimization.
 

📚 BOOKS (US 🦅):

How Emotions Are Made: https://amzn.to/3478Veb

What Your Donors Want: https://amzn.to/3oeyil8

Digital Marketing Strategy: https://amzn.to/3odBJIM

Achieving Excellence in Fundraising: https://amzn.to/3L0VfSE

📚 BOOKS (Canada 🍁):

How Emotions Are Made: https://amzn.to/3rbShmm

What Your Donors Want: https://amzn.to/35DHitD

Digital Marketing Strategy: https://amzn.to/3ozS2jt

Achieving Excellence in Fundraising: https://amzn.to/3Gg3V3X

 

FREE Downloads

Download

Facebook's Fundraising Toolkit

Download

Fundraising Terms

Download

Donor Bill of Rights

Download

Code of Ethics

HAVE A TOOL TO RECOMMEND? Email toller@causespecialists.ca